Hybria - H5 - Alternants
International Marketing
Hybria - 1 - International Marketing - 02062021 - Trades Dynamic
e.g. Internationalization of Firms and Changes in Trades + International Firms and International Trade + New Questions around International Trade
Hybria - 2 - International Marketing - 28062021 - Approaches and Challenges of Internationalization
e.g. Approaches and Challenges of International Marketing + International Business Strategies
Hybria - 3 - International Marketing - 20072021 - International Business Development
e.g. International strategic options + International Theoretical Perspectives + Globalization drivers + Workshop - Practical Case
Hybria - 4 - International Marketing - 21072021 - International Business Development
e.g. Workshop - Practical Case
Hybria - 5 - International Marketing - 22072021 - Intercultural Management
e.g. Introduction + Impact of Cultures + Intercultural Management + Cultural Conflicts + Impact of Cultures + Workshop - Practical Case
Hybria - 6 - International Marketing - 23072021 - International Marketing Plan
e.g. International Product Policy + International Pricing Policy + International Distribution Policy + International Communication Policy